Think about this. Do you ever feel unhappy after reading a text? Yes? Of course. We all do.
What’s wrong then, with that text? Too long, incomprehensible, tiresome, irritating…
Do you want to be a writer like that? Of course not. Text strategy offers you a solution.
Text strategy makes your reader feel happy
Text strategy leads to powerful words. Powerful words will make your reader feel happy. A ‘happy reader’ will make it easier for you to reach your goals as a professional. The true meaning of a ‘happy reader’ depends on your specific line of business. Read more about the Text Strategy Training.
Text strategy is ‘thinking through and documenting your choices before you start producing the words…‘
Digital tool, TPF
You can use the power of words effectively yourself in a positive way. If you use the text strategy method, Three Steps, you’ll discover how to produce powerful words. Don’t start writing immediately, but fill in the Text Preparation Form (TPF) before your fingers touch the keyboard. Preparing a text this way will initiate a thinking process that leads, almost automatically, to powerful words.
Of course you can try it yourself, but maybe you should opt for a training. Check the contents and prices here.
Watch this video to discover and actually feel the power of words…
No more wrestling to create powerful words
Don’t struggle with your sentences any longer. From now on, avoid discussions after you have written a text. Use the text strategy method, Three Steps to Powerful Words. The picture below shows you the three steps, with 10 smaller steps. As you see wording and spelling are only the last two steps. You have to think about a lot more other things before you can successfully execute those last two steps… This can all be explained to you and your colleagues during a Private Company Training.
Text strategy for (re)writing, reviewing and contracting out
To apply the Three Steps you need the TPF, Text Preparation Form with its spoken ‘7-minutes-explanation’. The TPF is a digital tool which helps you to (re)write, review and contract out any kind of business text. You can start today.
The TPF forces you to think through the text ingredients in a structured way, before you start producing the words. What you are actually doing by using the TPF, is documenting the product specifications of the text. In fact you are creating a kind of contract for the final product, a text. Watch this video to see an amazing result of text strategy…
“We all know how to write, but everyone can also improve his writing..”
“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”